Website Evaluation Criteria

Use this outline as a guide to help you evaluate how effective your site is in attracting and keeping users, and thus getting the results you intended:

General Counsiderations:
Does the site achieve the goals for which it was intended?
Why would anyone go there, and what will keep them coming back?
Overall Appeal - The site's overall feeling and appeal:
Does the site give the user a reason to return? or is it driving people away?
Not stagnant
Communication:
Does the site convey the organization’s message effectively?
1. Clear
2. Information is logically organized
3. Accurate information
Functionality:
Does the site focus on the user’s needs?
Is the user able to get the information he needs without hindrance?
1. Easy to Use
  1. Consistent and logical navigation aids
  2. Visual feedback
2. Efficient Organization
  1. Organized in a way that minimizes access time; Simple and direct
  2. Experienced users can access needed info quickly
3. Reliability and Stability
  1. All Mechanical features functional
  2. Link integrity
Robustness - Has the site been developed to its fullest potential?
Sufficient topics and options to meet the needs of a majority of users
Style:
Is the site visually appealing?
1. Layout
2. Consistency
3. Style fit organization?

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